500 Copenhagen Retailers Join Youth-Led Drug Campaign in Scientology-Endorsed Drug Prevention Campaign

Children from the Danish branch of Truth About Drugs have united in the city of Copenhagen to distribute factual drug education materials across more than 500 businesses. The initiative, which is backed by the Church of Scientology, revitalizes long-running efforts to raise awareness about drug risks among youth.

Over the course of this year, children and teenagers aged 10–20 engaged with small shop owners to ask them to carry copies of *The Truth About Drugs* booklet. The materials — produced by the Drug-Free World Foundation — offer evidence-based information on the dangers of drug use, including cannabis, alcohol abuse, and synthetic substances.

“They are showing adults they care,” said Giulia, a public affairs coordinator. “It’s impressive to see such commitment from children.”

Recent statistics support the urgency of their mission. A new report by the Center for Rusmiddelforskning revealed that cannabis use among 15–25-year-olds has fallen from 44% in 2014 to 31.6% in 2025. Among male youth, use dropped from 51 percent to 34 percent.

According to analysts quoted in a recent [DR news article](https://www.dr.dk/nyheder/indland/faerre-unge-maend-drikker-alkohol-og-ryger-cannabis-risikovilligheden-ikke-er-saa-hoej-som-tidligere), this change is partly due to increased education and a decline in willingness to take risks.

The Danish arm of the campaign is part of a broader, global initiative that has operated in Denmark since the early 1990s. With support from Church of Scientology members, *Truth About Drugs* booklets have been distributed at large-scale public and sports events. Founder of Scientology, L. Ron Hubbard, identified drugs as “the single most destructive element present in our current culture,” a statement that continues to inspire outreach efforts today.

*“Meaningful youth participation isn’t a fairy tale — it’s a blueprint for building resilient communities,”* said Ivan Arjona-Pelado, Scientology’s diplomatic envoy to European institutions. *“These young people are not waiting for permission to change the world. They are already doing it.”*

Parents and educators have praised the youth-led initiative, noting how it builds positive civic habits while showing young people they have a role in public health. Each booklet distributed is a step toward a more informed public — and, many believe, a healthier future.

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**About the Church of Scientology:**

The Church of Scientology and its affiliated groups and missions operate across Europe. Recognized in many nations as a bona fide religion and non-profit, it is actively engaged in campaigns that promote drug prevention, human rights education, and moral values. Inspired by the teachings and humanitarian works of L. Ron Hubbard, the Church supports news europe today initiatives such as *Truth About Drugs* through educational outreach and community partnerships.

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